by Tony Perri | Nov 5, 2025 | Blog
The Misconception of ‘Pay for Play’ in Industry Analyst Relations When I’m working with clients or networking, I often hear references to vendor clients’ need to pay to get recognized by the industry analysts (Forrester, Gartner, IDC, etc.). It has been my experience...
by Blog Newsguy | Oct 17, 2025 | Blog, Newsworthy
Chattanooga Based-Perri Marketing, Inc. Launches Analyst Relations dba, The Perri AR Consultancy, Targeting ISVs to Help Improve Industry Analyst Relationships with Gartner, Forrester, IDC and Other AR Firms Chattanooga, TN USA – October 21, 2025 – Perri Marketing CEO...
by Blog Newsguy | Oct 1, 2025 | Blog
The Who and the Why of Perri AR Consultancy Welcome to my analyst relations consultancy page. My name is Tony Perri, and I have been an analyst relations consultant dating back to 2010 when I was the head of global marketing, PR and AR at Allen Systems Group, now...
